Getting started at Emerson Exchange 2025

The Oilholic has arrived in San Antonio, Texas, US for the week-long Emerson Exchange 2025. It is the thought leadership event of engineering services, industrial automation and software giant Emerson. 

The event - being held at the city's Henry B. Gonzalez Convention Center - is expected to draw in nearly 4,000 attendees from over 50 countries, representing 300-plus companies integral to the global industrial and manufacturing complex. 

The theme for this year's event is Accelerating Innovation. Over the course of the week, attendees can expect around 300 presentations as part of a varied content program. 

Yours truly will also take part in the program, including a panel on industrial AI on Wednesday, details of which will follow soon. While this blogger's interest is in the energy segment, over a dozen industries would be represented here from pharmaceuticals to food and beverage. 

Emerson Exchange 2025 will also hold an exhibition spread over a 130,000 square foot exhibition hall with nearly 100 exhibitors showcasing over 500 industrial solutions. Expect a few product launches too. Looking forward to an exciting action packed week out in Texas. 

More soon as the week progresses! Keep reading, keep it here, keep it 'crude'! 

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© Gaurav Sharma 2025. Photo: Gaurav Sharma at Emerson Exchange 2025 © Gaurav Sharma, May 2025. 

Speaking and moderating at Emerson Exchange 2025

Delighted to announce that yours truly has partnered with global technology, engineering and industrial software giant Emerson to speak and moderate at the company's upcoming thought leadership event - Emerson Exchange 2025. 

This year's theme for the event - due to be held in San Antonio, Texas, US, from May 19 to 22, 2025 - is "accelerating innovation." Explore its groundbreaking agenda here.

The event aspires to empower change in the sphere of industrial automation by exploring advanced technologies, strategies, collaborative approaches and best practices. To attend, register here: 

Really looking forward to the deliberations, meeting thought leaders and friends. Join, if you can, for some fantastic industry exchanges and networking in San Antonio.

Keep reading, keep it here, keep it 'crude'! 

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To email: journalist_gsharma@yahoo.co.uk  

© Gaurav Sharma 2025. Photo: Speaker profile of Gaurav Sharma for Emerson Exchange 2025 © Emerson / Emerson Exchange, May 2025. 

What oil price would Trump want for US consumers?

US President Donald Trump makes no secret of his pro oil and gas credentials. It is also widely understood that the President seeks lower crude prices for the American consumer. 

Ideally, US shale producers would prefer oil prices north of $75 per barrel. That isn't exactly low enough for the President. 

Thanks to an uncertain macroeconomic climate, the kerfuffle caused by his trade tariffs and OPEC+ opting to bring more barrels on to an already well supplied market - prices have recently slumped down to $60-65 per barrel. But is that range now low enough for the President? Perhaps not, say many, including global investment bank Goldman Sachs. 

Apparently, after a forensic analysis of the President's social media posts, analysts at the bank have concluded that his preference would be for a $40-50 per barrel West Texas Intermediate range. The US benchmark is trading at ~$3 per barrel discount to the global proxy benchmark Brent at the time of writing.

Quoting parts of a Goldman Sachs report to clients, Bloomberg recently noted it as having observed that Trump's "inferred preference for WTI appears to be around $40 to $50 a barrel, where his propensity to post about oil prices bottoms.” 

He also “tends to call for lower prices (or celebrate falling prices) when WTI is greater than $50,” Goldman analysts added. “In contrast, President Trump has called for higher prices when prices are very low (WTI less than $30) often in the context of supporting US production.”

However, for US shale drillers this blogger has spoken to, that range is a tad too low. Many are presently hedged 12-18 months out on $70-plus prices. When the hedges come off, a low price environment will bite. 

But the President has also been very vocal about US energy dominance - or as Goldman analysts note - tweeting nearly "900 times" about it. Clearly he wants US oil inc. to succeed too. So, where would the happy middle ground be between both sentiment tugs? 

Market forces might well decide that, skewing it to one side or the other. The only confirmed thing is the overwhelmingly bearish climate this may all play out in 2025. That's all for the moment folks. Keep reading, keep it here, keep it 'crude'! 

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© Gaurav Sharma 2025. Photo: US flag. © DWilliam / Pixabay, 2015. 

Visiting a 'sustainability lighthouse' factory

Earlier this year The Oilholic headed to Le Vaudreuil in Normandy, France, some 115 km northwest of Paris, to get up close to Schneider Electric's ongoing smart factories drive. 

Its plant in the French commune is one of 11 such sites around the world where digitalisation and automation are in full swing to improve throughput, and, of course, to demonstrate the efficacy of Schneider Electric's solutions to existing as well as potential customers. 

Essentially, the global energy management and automation vendor has converted a 50-year-old brownfield site - of around 14,000 square meters that produces its hardware - into a fully functional staging post for automation solutions banking on EcoStruxure - its IIoT solutions suite. 

Here is yours truly's feature for Forbes on the site visit and the company's motivation for the exercise that Le Vaudreuil is an integral part of. The said transformation was several years in the making.

Schneider Electric embarked on the journey in 2018, and now in 2025, a fully automated Le Vaudreuil is yielding some impressive results. Power consumption is down by 36% and CO2 emissions lower by over 80%. Furthermore, the delivery lead time has improved by 70%.

As the battle for a slice of the industrial automation market heats up, such sites will prove invaluable for the company as showcases for live action demonstrations if one may use the expression - something it happily flags. 

What's more, the drive has seen Schneider Electric bag accolades from the World Economic Forum (WEF) which has designated the Le Vaudreuil plant as a "sustainability lighthouse" - i.e. a leader in sustainable industrial processes. Six other such manufacturing sites owned and operated by the company have also bagged the WEF badge. 

Overall, this blogger was delighted to have gotten up close to view how AI, IIoT, predictive analytics, robotics, machine learning, and more, keep the factory of the future going. So, here's a big shout out to Schneider Electric's team at Le Vaudreuil who spared their time to show The Oilholic around, demonstrate the plant's kit and processes, answer queries and provide the necessary data for research purposes.

That's all for now folks, more musings to follow soon. Keep reading, keep it here, keep it 'crude'! 

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© Gaurav Sharma 2025. Photo I: Gaurav Sharma, energy analyst, Oilholics Synonymous (third from right in high visibility jacket) with the team at Schneider Electric's 'sustainability lighthouse' factory in Le Vaudreuil, Normandy, France © Nicole Love Lloyd / Schneider Electric, 2025. Photo II: Gaurav Sharma outside Schneider Electric's Le Vaudreuil factory in Normandy, France.

The scramble to lower oil price forecasts

The Oilholic has been on record noting there is little to be bullish about oil at this stage of the trading cycle. Recent events have not only proven this to be the case but amplified the prevailing bearish sentiment.

With OPEC+ determined to ramp up production despite tepid demand and US President Donald Trump's administration resuming nuclear talks with Iran carrying the possibility of a settlement - a bit of a mad scramble to lower oil price forecasts is taking place. 

Banks and brokerages are all lining up to lower their prior forecasts. Last week, Goldman Sachs told clients it now expects Brent crude to average $60 per barrel for the remainder of 2025 and around $56 in 2026. Both projections are lower by $2 from their previous level. Goldman Sachs also cut its forecast for WTI crude by $3 per barrel to an average of $56 for the rest of 2025 and $52 in 2026. 

It is by no means alone. Morgan Stanley has also trimmed its oil price forecasts for the remainder of the year. It revised its Brent projection down to $62.50 per barrel in the third and fourth quarters of 2025; a downward revision of $5 per barrel from the previous forecast.

Meanwhile, Barclays has cut its Brent forecast by $4 to $66 per barrel for 2025 and by $2 to $60 a barrel for 2026. ING cut its Brent forecast too for the remainder of 2025 down to $62 per barrel from $68.

Citi also cut its three-month price forecast for Brent down to $55 per barrel on Thursday, from a previous estimate of $60 per barrel. It has however maintained the $60 projection for its long-term forecast. And ANZ maintained its already low oil price target over the next three months of $55 per barrel but warned of risks "firmly skewed to the downside."

Away from banks and brokerages, the US Energy Information Administration - statistical arm of the Department of Energy - cut its average Brent oil spot price forecast for 2025 and 2026 in its latest short-term energy outlook published on May 6.

The EIA currently sees the Brent spot price averaging $65.85 per barrel in 2025 and $59.24 per barrel in 2026. In its previous outlook published in April, it projected the Brent spot price to average $67.87 in 2025 and $61.48 in 2026.

Expect more downward revisions over the coming weeks unless mildly bullish sentiment returns via a combination of one or more of three developments: (1) US-Iran tensions revert to pre-talks level, (2) OPEC+ reverses course, and/or (3) an easing of US-China trade tiffs unfolds. 

Even in that eventuality, the uptick is likely to pull Brent up to around the $70 mark in the Oilholic's opinion, and well shy of the $80+ levels the bulls crave. Well that's all for now folks, more musings to follow over the course of the month. Keep reading, keep it here, keep it 'crude'! 

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© Gaurav Sharma 2025. Photo: Oil production site. © jplenio / Pixabay, 2018.