It's a pleasure, as always, to be back in Houston for OPTIMIZE 26 - the flagship biennial event of Emerson's Aspen Technology business.
This year's event convenes under the core theme of 'Powering Performance.' It also happens to be the first in the series since AspenTech's acquisition by Emerson last year.
The event has drawn delegates from over 40 countries, 20 industries and will have 150 sessions along two key content silos - process industries (the focus area for this blogger) and power & utilities, alongside an executive leadership track.
As AI, big data and machine learning become an integral part of the energy and petrochemicals landscape, and talk of agentic AI gets louder, OPTIMIZE 26 is taking place at critical time for the sector, with many movers and shakers in town to discuss a software-led future for their companies.
On Monday, the senior leadership of AspenTech were joined by many of those for the event's opening keynotes to apprise the industry of their latest efforts, and partnership with the software firm to improve throughput and efficiencies, reduce downtime, bring about predictive maintenance, and more.
Vincent Servello, President of AspenTech, noted that for much of the process industries landscape, software has become mission critical.AspenTech is accelerating it's investment in AI, particularly so in the case of AI-driven asset performance management and the agentic AI environment, he added.
Servello's remarks set the stall for key industry executives to offer their viewpoints. They included Dylan Pugh, Vice President of engineering at ExxonMobil, Adriano Alfani, CEO of Versalis, Emmanuelle Brechet, Vice President of data technologies at TotalEnergies.
Servello and the industry executives were flanked by Claudio Fayad, CTO of Aspentech, Heiko Claussen, Chief Technologist, AspenTech and Vikas Dhole, SVP, Modeling & Optimization, AspenTech.
The AspenTech spokespeople emphasised on leveraging data and software to enhance agility, efficiency and autonomy across industries at a time of rising uncertainties, complicated geopolitics and volatile input costs.
In a fireside with AspenTech President Servello, Pugh of ExxonMobil, touched on why software had become a differentiator but also expressed his thoughts on smart, strategic deployment of it and not opting for AI solutions just for the fear of missing out.
In an exchange with AspenTech CTO Fayad, Alfani of Versalis explained how software solutions and its partnership with AspenTech helped the company's shift from base chemicals to biochem and circularity at its European assets, where the traditional chemicals segment was proving to be very challenging.
And in a presentation, Brechet of TotalEnergies, spoke on how software was central to the French supermajor's drive to boost operational excellence, save costs, and reduce emissions. Overall, a great start to the event. That's all for now folks! More musings to follow soon. Keep reading, keep it here, keep it 'crude'!
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